Archive for Google

Jan
27

Squeeze Page 2.0

Posted by: Jim Corbett | Comments (0)

When The Internet Gives You Lemons, Make Lemonade

Fly Hover & Pop

About the time when the good’ol days gave way to anti-spam legislation, a new way was needed to entice visitors to allow the capture of those lucrative e-leads. Many hard core information marketers turned to what became know as the ’squeeze page’. This technique is still in practice today. Essentially a squeeze page is a forced opt-in that requires an information hunter to trade their contact information in exchange for viewing the information they desire. This method typically is regarded as becoming less and less effective in the modern Web 2.0 world. Fortunately or not many just don’t have a compelling enough offer to employ this particularly distasteful technique. Read More→

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  • Web Page Optimization Components 5 How To Rise In The SERPs and add zero’s to your bank account Now at long last part 5 of the series has arrived. No doubt by now you have figured out that it is, drum roll please.... the Headline. The headline much like it's importance, comes in many sizes.......
  • Google Crawled in Hours or better named How To Get You Site Crawled by Google in Two Hours more or less Ever wondered how the pros get a site post or page crawled by a Google bot spider in just a couple of hours or, at the very least, get the Googlebot to come......
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Jan
12

Web Page Optimization Compontents 2

Posted by: Jim Corbett | Comments (3)

How To Rise In The SERPs

and add zero’s to your bank account

Before we proceed I think I may need to define the acronym SERPs. What SERPs stands for is Search Engine Result Page or, similarly, Search Engine Results Placement. Essentially, what the data is that is returned from a Google (or other) query.

Google is a tool that runs on an engine. That engine, like the one that runs your car, requires very specific things Read More→

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  • Week in Tweets Ending 2009-05-09 RT @natecheeley Finally found a free and simple way to expand my reach on Twitter. A nice 20 second process. http://tpq.me/rt90s # Google: The cloud is cheaper http://ow.ly/5PBw # Report: US air-traffic control systems hacked http://ow.ly/5PAP # Great Link Building Resources http://ow.ly/5Pza # Integrated Ads Through Social Media Apps......
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Jan
06

Web Page Optimization Components 1

Posted by: Jim Corbett | Comments (0)

How To Rise In The SERPs

and add zero’s to your bank account

In this series of articles, we will examine individually, each of the major components of web page optimization. Mastering and blending each of these components can be tricky to say the least and , it is likely impossible to incorporate all the factors into every page. As the series unfolds, please keep in mind that combining some of the most powerful components of these search engine optimization factors can get your site quite a large over optimization penalty ding from Google. Just remember to pay close attention as I go over each ranking factor and I will point out the ‘fatal combinations’ as I write about each of them.

Lets start by going over the two forms of optimization Read More→

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  • twitter Search Engine Roundup A Real Time Vertical Corral of archeological nomenclature Recently many have been referring to twitter as a search engine. While twitter can indeed be searched, I'm really not so sure that it's a search engine. In any case, it certainly is not a search engine of the traditional sort ;o).......
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Oct
23

twitter Search Engine Roundup

Posted by: Jim Corbett | Comments (0)

A Real Time Vertical Corral

of archeological nomenclature

twittersearchRecently many have been referring to twitter as a search engine. While twitter can indeed be searched, I’m really not so sure that it’s a search engine. In any case, it certainly is not a search engine of the traditional sort ;o). Today’s subject is twitter search engines, yes, engines that search twitter, of which, twitter is one, ever since it acquired Summize (Anyone else feel that thump in your head? With talk like that it’s no wonder old folks can get so cranky and wave us off when we whippersnappers start talking about computers). Well it seems as though that was a perfect fit. The fact of the matter is, not too far from the dubbed founding premise of twitter as a micro blogging platform, if you are looking for micro rants or reviews about absolutely anything and everything, yes even in real time, twitter is the place to search. No doubt twitter is why Google has switched from a aged result form of its algorithm to a recent form. I’m sure it’s no surprise then that the 1st on the list of twitter search engines is…

Read More→

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  • Social Media - Getting Started With Twitter Twitter is just another example of the light speed at which communications are catapulting forward, and corporate America (as well as home business online marketers) should do our best to keep up. Social Radar, a research group reporting on activity and trends in social media, ranked Twitter number one in......
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Jul
22

Web Page Optimization Components 5

Posted by: Jim Corbett | Comments (1)

How To Rise In The SERPs

and add zero’s to your bank account

Now at long last part 5 of the series has arrived. No doubt by now you have figured out that it is, drum roll please…. the Headline. The headline much like it’s importance, comes in many sizes. With h1, h2, h3 and so on, each higher number is of lesser importance, smaller size and, lower value to Google, Yahoo, MSN Live, etc.

Read More→

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  • How To Make Money Online Series Making Money Online With Social Media Applications Series Article 17 If you like Twitter, Skype, FaceBook or many of the other social media sites out there, you can make money creating social media applications widgets and plugins. These applications perform some sort of function such as having fun or promoting......
  • Web Page Optimization Components 3 How To Rise In The SERPs and add zero’s to your bank account Combination factors, both on and off page, are the most powerful of all the ranking factors. Get these right and you will have a much easier time not only getting the search engines to understand what it......
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Jun
22

Pushing Your Rank

Posted by: Jim Corbett | Comments (2)

Linkbuilding 2.0

Finding Blogs for Links

I’m sure if you are reading this then you are fully aware of the importance of link building and, since that’s the case, I’m quite certain you are aware of the power of contextual link building. I don’t think it’s any surprise that the power of contextual link building is derived from the fact that it’s the very basis of what the internet is all about after all, hyperlinking relevant text to related sources. I wonder who thought that would make things so easy. Anyway, with blogs being the current pinnacle of contextual link building evolution, I’ve put together a little checklist of how to go about finding those little gems of link love that will absolutely help you push your rank. Read More→

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  • Cuils New Search Engine Cuil Launches New Search Engine sounds like "cool" and searches like semantics Today marked the launch of YANSE (Yet Another New Search Engine) known as Cuil though, in this case, Google may actually take note. A collaborative development, Cuil, pronounced 'cool', has some impressive brain power behind it's results. Owned......
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Apr
04

Leaked facebook Memo

Posted by: Jim Corbett | Comments (0)

Mark Zuckerberg Gets Sucker Punched

again…

fPresumably leaked this week to a top Internet Journalist was yet another internal memo written by Mark Zuckerberg about the direction of the company facebook, it’s rocketing user base, and it’s unique position in social media, as well as the loss of it’s CFO Gideon Yu. This in conjunction with it’s latest rollout which has obviously taken aim at decapitating what many people expect will soon be twitter.google.com, has elevated many questions about the internal stability of the company during what would seem is an all out war. I can only speculate at what kind of peculiar irony is involved in a company that grows during a recession requiring ever more very expensive resources at a time when you would expect advertising suitors to be pulling back on budgeting or, going out of business altogether. All this while locked in a virtual death match with twitter? On a side note I can’t help but wonder if facebook’s new member or active user data could be used as a leading indicator about the personal economic health of well, the civilized world.

Read More→

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  • Link twitter to facebook How To Link Your twitter Account To Your facebook Account tweet your facebook status So you've seen many tweets on facebook and wonder how you can have twitter send your tweets to the facebook status update area so it can populate your wall automatically? Well not only that easy to......
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Jun
05

Phone Support 2.0

Posted by: Jim Corbett | Comments (2)

Burgeoning Death of the 1-800 Number

Free offline support numbers in an online world.

So if you have been in marketing or support for a while you know the value of having your customers being able to reach you easily. Email is nice, Live Chat is better but, nothing beats a human voice assuring your prospects that they are making the right purchase decision. Traditionally this has been the role of 1-800 numbers but not any more. Read More→

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Apr
30

iGoogle Artist Themes

Posted by: Jim Corbett | Comments (4)

Giving Your iGoogle Home Page That Certain Something

strange as it may be

Google launched their new impressionist division of iGoogle today, iGoogle artist themes. When asked to comment, an obviously over worked red eyed deadline focused representative said “this has been an amazing and intense project, it’s been my baby Read More→

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  • Phone Support 2.0 Burgeoning Death of the 1-800 Number Free offline support numbers in an online world. So if you have been in marketing or support for a while you know the value of having your customers being able to reach you easily. Email is nice, Live Chat is better but, nothing beats......
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Categories : Google, Web 2.0 World
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Apr
23

Google Lawsuit

Posted by: Jim Corbett | Comments (0)

Google Sued for Ad Fraud

again

Google got *slapped back* yesterday with an advertising fraud lawsuit, yet again.

A Massachusetts based private investigator, David Almeida, is seeking class action status. The lawsuit claims Google defrauds advertisers by omitting a critical default setting during campaign set up. This default is set to display advertising on both Read More→

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Categories : Conversion, Google, Research
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