How To Rise In The SERPs

and add zero’s to your bank account

Combination factors, both on and off page, are the most powerful of all the ranking factors. Get these right and you will have a much easier time not only getting the search engines to understand what it is you want to be ranked for but also how well you should be ranked. After all, if you can’t get this part right, then you are certainly of no importance to the search engines after all.

So here they are

• Keywords
• Links
• Title
• Headline

Keywords

Keywords are the foundation for all you internet requirements, they act as signs which concisely show the direction in which you are going. Without keywords you have no means by which to intelligibly navigate the roadways of the internet. Keyword uses fall into three groups, each of these groups will define what you are.
1st use, the keywords used on your web page determine and define what you want to say.
2nd use, and similarly, the keywords on someone else’s web page used in reference to you, define what is said about you.

Links

The 3rd use for keywords are the words being used in the links someone uses when linking to you Those keywords are the words they use to define what you stand for. The keywords used in links are a literal *word vote count*. The more links going to your site with the same keywords in them adds up to pointing at you as an authority in Google’s eyes.

On to part 4

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Tags: keywords, Optimization, search engine optimization

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